Insurance Business Asia – 20 June 2018
Etiqa Insurance Singapore has launched a new product, known as Tiq Home Insurance, which can be purchased online for as little as SG$28 annually.
According to a statement by Etiqa, the new product aims to provide flexible coverage with benefits designed to meet consumers’ needs. The launch is accompanied by a campaign headlined by actor and comedian Hossan Leong, also known as ‘Singapore Boy’. He is featured in several humorous sketches, conveying the importance of getting the right home protection.
The policy’s benefits were based on a 2018 survey regarding common household concerns, continued Etiqa. The plan boasts of flexibility that allows homeowners and tenants to choose their preferred sum insured for building, renovation, and home contents across different period options. Value-added services, such as 24/7 home repair assistance, are also bundled with the product.